Welcome to our latest SnippETS newsletter.
This issue of Snippets highlights the continuing growth in awareness and a desire for participation for taking an aggressive stance on tackling climate change. We also review how the global media has adopted a proactive approach to getting the climate change message out there and calls for action.
And why not take action? A recent report from the Global Commission on Adaptation, has determined that investing $1.8 trillion globally in five areas from 2020 to 2030 could generate $7.1 trillion in total net benefits. But only if we act now.
We also review changes in farming practices and how in many ways we are getting back to nature in the way we relate to our soil and the importance in maintaining their good health, both from a yield perspective, and also in their ability to sequester carbon.
Earlier this year the Columbia Journalism Review and The Nation launched an initiative to raise the level of climate change reporting from media outlets around the world. Covering Climate Now is a challenge to world media outlets to raise their game and commit to climate reporting- and it seems to be working. So far, there are 250 media organizations that have signed on with a combined global audience of over 1 billion, and the list is growing.
One media company that is not part of Covering Climate Now, but perhaps should be, is Juice Media. Juice Media is famous for trolling the Australian Government for all sorts of misdeeds, and in this instance, they are giving Canberra a satirical serve about their absolute lack of action on climate change. Certainly worth a watch but be mindful in advance that there is some strong language in the clip!
Snippets is full of positive articles about companies that are taking actions to be sustainable and then telling their story about how and what has been achieved. It however came as quite a surprise to learn that there are companies that do the hard yards, but just do not want to discuss it. Reasons cited range from not wanting to share trade secrets, lose a competitive advantage, or concerns they might face allegations of greenwashing.